We are the most awarded tyre brand by European independant test reviews.(1) Michelin has earned more awards from independent European test reviews than any other tyre brand. It's not just recognition, it’s also reassurance. And it's no coincidence.
Trust our expertise. Trust your tyres for longer.(2) Choose MICHELIN tyres!
MICHELIN Primacy 5, TYRE OF THE YEAR
At the last Tire Technology Expo, Europe’s most influential trade event for tyre manufacturing technology and materials, MICHELIN Primacy 5 tyre was recognized for its impressive balance of performance by a jury of more than 25 top industry experts.(3)
Michelin wall of achievements (4)
We're recognized for our tyres by some of the most respected voices in the industry.
Choose MICHELIN tyres

MICHELIN PILOT SPORT 5
SummerGet the most from your driving experience with the MICHELIN Pilot Sport 5 tyre.
MICHELIN PRIMACY 5

MICHELIN PILOT SPORT 4 S

MICHELIN PRIMACY 4 SUV

MICHELIN PILOT SPORT 4 SUV

MICHELIN LATITUDE TOUR HP
More reasons to trust our tyres
MICHELIN tyres are designed to offer the best set of performances, from the first to the last kilometre.(5)
Most 5-star consumer ratings
Our brand achieves an impressive 4,7/5 average from nearly 128 000 reviews.(6)
Long lasting safety
MICHELIN tyres are designed to ensure your safety throughout their entire lifespan.
Premium car Brands trust Michelin
MICHELIN tyres are chosen by the most demanding car brands when it comes to equiping their high performance vehicles.

Find a Michelin dealer
Search among our dealers to find where your tyre is available.
- Auto
Why MICHELIN tyres are the best choice for you?
At Michelin, we innovate every day to design tyres that deliver long lasting performance and peace of mind. With Michelin, trust your tyres for longer.(2)
LEGAL MENTIONS
(1) Based on Michelin's internal survey in between 2020 and 2024 in Europe. Michelin passenger car & and van tyres have collected 148 podium rankings out of 216 tests, performed by ACE Lenkrad, ADAC, AMS, AUTO BILD, AUTO BILD allrad, AUTO BILD klassik, AUTO BILD reisemobil, AUTO BILD sportscars, AUTO EXPRESS, AUTO STRASSENVERKEHR, AUTO ZEITUNG, The Reifentester, EVO, Gute fahrt, MOOTTORI, PRO MOBIL, SPORTAUTO, TEKNIIKAN MAAILMA, TEKNIKENS VÄRLD , TYRE REVIEWS,VI BILÄGARE, WHATCAR
(2) Within the last In recent years, in Europe, 80% of MICHELIN tyrelines launched in the market Europe have increased their longevity versus its the previous generation. Results based on tests done by DEKRA, upon Michelin's request, for the following tirelines: MICHELIN Pilot Sport 5 (test 2021 on 225/40 R18), MICHELIN Primacy 5 (test 2024 on 235/45 R18)
(3) For more information, visit www.tiretechnology-expo.com
(4) Wall of achievements
MICHELIN PRIMACY 5 - The MICHELIN Primacy 5 tyre was recognised for its impressive balance of performance by a jury of more than 25 top industry experts. For more information, visit www.tiretechnology-expo.com
MICHELIN PRIMACY 5 - Tekniikan Maailma issue 7 of 2025. Winner of Summer Tyre test.
MICHELIN PILOT SPORT 4 S - AUTOBILD Sportscars issue 06/2025, 7 summer tyres tested. Dimension 245/35 R20 & 295/30 R20
(5) "Last kilometre" being understood as until the minimum legal tread depth (1.5 mm in Australia ). The following tyre lines are designed to offer high level of longevity and performance that lasts: MICHELIN Primacy 5, MICHELIN Primacy 4+, MICHELIN e.Primacy, MICHELIN Pilot Sport 4S, MICHELIN Pilot Sport 5, MICHELIN Pilot Sport EV, MICHELIN Pilot Sport 4 SUV,
(6) With an impressive 4.7/5 average rating from nearly 128,000 users, with and more than 85% of reviews at 5 stars. Based on Wonderflow collecting consumers ratings & and reviews during from 2020-2024 in 12 countries, on passenger car & and van tyres: China, France, United Kingdom, United States, Canada, Spain, Italy, Germany, Turkey, independent Japan, South Korea & and Australia on the following independent websites: https://global.jd.com/, https://www.tirerack.com/, https://discounttire.com/, https://www.tmall.com/, https://www.norauto.es/, https://www.norauto.fr/, https://www.canadiantire.ca/fr.html, https://www.walmart.com/, https://www.samsclub.com/, https://www.pepboys.com/, https://www.centralepneus.fr/, https://www.feuvert.fr/, https://www.discounttiredirect.com/, https://www.tirebuyer.com/, https://www.1001pneus.fr/, https://www.kaltire.com/, https://www.atu.de/, https://reifen.auto.check24.de/, https://www.tyrehood.com/en/, https://www.hepsiburada.com/, https://www.pneus-online.fr/, https://prod.danawa.com/, https://www.amazon.de/, https://www.halfords.com/, https://www.pneumatici-pneus-online.it/, https://www.amazon.com/, https://www.national.co.uk/, https://www.tyroola.com.au/, https://www.gomme-auto.it/, https://www.amazon.co.jp/, https://www.1010tires.com/, https://www.123pneus.fr/, https://www.tirendo.fr/, https://www.mytyres.co.uk/, https://www.tyre-shopper.co.uk/, https://www.reifen.com/de-de, https://minkara.carview.co.jp/, https://www.tirendo.it/, https://point-s.ca/, https://www.neumaticos-online.es/, https://www.consumerreports.org/, https://simpletyre.com, https://www.n11.com/, https://shop.autobacs.com/. Results could show minor discrepancies
(7) Based on global Michelin's global internal quality tracker measuring the number of customers returns per million due to manufacturing quality issues (returns reported by dealers to Michelin's salesforce). Data collected worlwide worldwide, full year 2024.